The SF Paparazzi

Everyone's a celebrity in San Francisco in their own unique way. To tell you the truth, just being sober on a daily basis sets you aside from the majority of the roaming population.

The media often portrays a celebrity as someone rich and famous, naturally gifted with a figure and good looks, living a luxurious lifestlye, or being known for a talent worldwide, and it constantly contributes to an envious economy with fallacious judgements and values. The SF Paparazzi's take on a true celebrity is an an individual beholding a positive life full of individualistic style, creativite confidence, and a positive lifestyle. That alone sets you aside from the crazy people and negativity that infests this city, similiar to the world we live in.

We of the Paparazzi, set aside our lives to showcase the Celebrities of true style, creativity, and dedication on their journeys of entrepreneurship, mentorship, and success. Our goal is to not only be informative of a hidden fashion forward society here in San Francisco, but to spread this style IQ to the rest of the world and emerging all walks of life and aspects of style from a street, high end, preppy, to designer level establishing what we define as fashionable "celebrity" globally.

Saturday

The SF Leather Jacket


Trend Breakdown:
Not seen since the 70's, the leather jacket truly throws back retro and vintage into a modernistic appeal and that's rarely seen in the industry. Modern always seems to progress and the past seems to be forgotten but not in this case.

Style Tips:
Worn with the right denim and lifestyle shoe, give it an inspired street look. The jacket should be strictly fitted with no air pockets or baggy sleeves. The body shape should wrap a little above the waste for crisp & clean vintage look veering away from rugged and retro.
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